Tele2 is one of the main mobile operators in Croatia, serving almost 1M customers. Tele2 is one of the fastest-growing telecom operators that always provides its customers with the highest value for their money. Tele2 arrived in Croatia in 2005 and has led a series of revolutionary changes for the telecommunication industry.
You can make phone calls without limitation, without the need to sign a contractual obligation, and without paying a network access fee, all that for a fixed monthly fee. The company offers unrestricted Internet access, unlimited calls and unlimited text messages.
Most orders Tele2 received via the online channel. In order to improve its online store, they continuously monitor the movements and the satisfaction of their customers using tools for tracking user behavior, heatmaps and online surveys.
Sandra Jurić explains: “We are constantly listening to what our customers have to say, and we are always looking for a way to improve their customer experience. At the same time, we are developing new Omnichannel features. We live in the age of digital revolution where the boundaries between the digital and tangible world are almost entirely gone. Customers are expecting us to track them through all the channels of interaction.”
Trust marks have proven to be important indicators whether a webshop is reliable or not. Although we have a strong brand, we decided to implement the Safe.Shop trust mark to add more weight to the online shopping safety and security experience we want to communicate.
We are planning to expand our product range by adding new features - primarily omnichannel. Also, we plan to integrate a shop with self-care. Our goal is to consolidate all digital channels into a single service touchpoint. This way, customers will also be able to make a purchase via Facebook, Instagram or Selfcare. We will use Safe.Shop to continue building trust across all channels.
''We started in the Netherlands, expanded to Belgium and Germany and now also sell in China. Ecommerce is becoming global, faster than we think. A global trustmark belongs to global expansion.''- GeertJan Smits, Managing Director Flinders